Unleashing the Potential of Web3 – A Guide for Businesses
As brands across many industries race to keep up with consumer trends and adopt the latest technologies, Web3 is quickly emerging as the powerhouse of the modern internet.
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Tag: Ecommerce
Zero-Party Data: From Cookies to Consent for Better Customer Insights
There’s an emerging trend of privacy-enhancing data that uses opt-in, Zero-Party Data (ZPD). Will it improve the personalized user experience for general users or make marketing more challenging?
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15 eCommerce Trends That Will Shape 2023 and Beyond
The retail industry has been completely transformed over the past decade. By 2023, it is estimated that 21% of global retail sales will be conducted via eCommerce, a dramatic increase from the 13.7% of sales that made up the total share of retail sales in 2018.
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How to Identify Buying Signals When Talking to Your Customers
Buying signals can come in many forms, from the obvious, like a customer asking for pricing information… To the more subtle, like a customer who lingers on your website or returns to your store multiple times. Learn to recognize these signals and boost your sales.
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How to Keep Your Marketing Recession Proof in an Economic Downturn
Effective ways to market your business during a recession. Adjust your marketing mix to maximize results during tougher economic times.
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