LATEST INSIGHTS
How Video Marketing is Reshaping the Advertising Industry
Video Marketing is taking the advertising industry by storm, and it’s easy to see why. Consumers are consuming more and more video content.
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Social Media for Investor Relations: How to Turn Followers into Funders
Social media is an effective way to communicate with investors and build relationships with them. It’s also a great way to keep up to date with what’s happening in the market and whether any significant developments could affect your business or industry
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How to Use Micro-Moments to Change Your Customer Journey
Micro-Moments are all about seizing the moment and meeting customers where they are. How can small and medium-sized businesses take advantage of that?
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Interactive Content: The Secret Weapon to Drive Conversions
Jazz up your brand with interactive content! Find out how interactive marketing works and why it’s a game-changer for your business.
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The Magic of Schema Markup: How to Make Your Site Stand Out
A good data structure makes a difference for users and search engines, and schema markup on your site can do that for you. Having great content is one part of making SEO work, but getting found is another.
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Rise of the Chatbots 2: How AI Bots are Winning at Sales Automation & Customer Support
AI-driven chatbots use machine learning and natural language processing algorithms to understand the customer’s request and provide appropriate responses.
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Investor Relations 101: Building Shareholder Relationships for Strategic Growth
Whether you’re a start-up or an established company, having a robust investor relations program is essential for achieving your business goals. Effective programs foster confidence, improve financial performance, and promote long-term growth. It can also attract new investors and increase market value.
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From Bland to Brand: Beyond the Logo to Create a Badass Identity
Branding goes beyond having a pretty logo, it’s your promise to your customers. Your brand identity is how you communicate your company’s values, goals, and unique personality to your audience
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The Rise of Chatbots: Say Hello to Your New Customer Service Rep
Chatbots are taking the world by storm, and for good reason. These automated assistants can answer customer questions in real time, providing a fast and personalized experience that customers love.
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